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Privacy policy

Last updated 5 September 2026

This notice explains what personal data I collect through eloquentexecutive.com, why I collect it, what I do with it, and the rights you have over it. It is written to meet the UK GDPR and the Data Protection Act 2018.

Who is responsible for your data

Eloquent Executive is a sole practice run by Clarke Curran, based in London, United Kingdom. I am the data controller for the personal data described here, which means I decide why and how it is used.

For anything in this notice, including any request about your data, use the contact form or message me on WhatsApp. I aim to reply within one working day and am required to respond to formal rights requests within one month.

What I collect, and why

When you use the contact form

The form asks for your name, email address, the service you are interested in, the region you are based in, and your message. I use this solely to reply to you and, if you want, to arrange coaching.

Lawful basis: your consent when you choose to submit the form, and my legitimate interest in responding to enquiries about my services. Where we go on to work together, the basis becomes performance of a contract.

When you book a session

Bookings run through Cal.com. To book, you provide your name, email address, time zone and anything you add in the booking notes. I use it to hold the appointment, send confirmations and reminders, and prepare for the session.

Lawful basis: performance of a contract, or steps taken at your request before entering one.

When you message me on WhatsApp

If you start a WhatsApp conversation, I receive your phone number, your WhatsApp display name and the messages you send. WhatsApp is operated by Meta and processes that conversation under its own terms and privacy policy, which I do not control.

Lawful basis: your consent in choosing to message me.

What I record during coaching

Sessions are often recorded so you can hear your own progress; the recordings are part of the service. I will always tell you before recording and you can decline or ask me to delete a recording at any time. Recordings and my session notes can reveal a great deal about how you communicate, so I treat them as confidential and never share them with anyone else or use them in marketing without your specific, separate written permission.

Lawful basis: performance of our contract for the recordings themselves, and your consent for any use beyond delivering your coaching.

When you simply read the site

The site is hosted by Netlify, which keeps standard server logs including IP address, browser type and the pages requested. These are used to serve the site securely and diagnose faults.

Lawful basis: my legitimate interest in keeping the site running and secure.

Cookies and similar technologies

This site stores a single item in your browser's local storage to remember whether you chose light or dark mode. That is strictly necessary to provide a feature you asked for, so under the Privacy and Electronic Communications Regulations it does not require consent. Everything else described below is measurement and advertising, and is set when you arrive.

Analytics. I use Google Analytics 4 to understand how people find and move around the site — which pages get read, which searches bring people here, and where they lose interest. It sets cookies named_ga and _ga_G-4PN1SM7CNJ, which stay on your device for up to two years and give you an identifier so that repeat visits are counted as one person rather than several. Google Analytics 4 does not record full IP addresses; the address is used to derive an approximate location and then discarded. I look at this data in aggregate. I do not use it to identify individuals, and it is not linked to your enquiry, your booking or our correspondence.

Advertising. I advertise this practice on Google Ads. Some pages of this site are the destination for those adverts, and Google's conversion measurement runs on them so that I can tell which adverts lead to a real enquiry rather than a click. It works by setting cookies named_gcl_au and similar _gcl values, which last up to ninety days, and by reading the click identifier Google adds to the address when you arrive from an advert. If you reach a page confirming that a message or booking has started, that page load is what gets counted.

What this means in practice: Google can connect an advert you clicked to an enquiry you then made, and it may use that to target advertising to you, including showing you adverts for this practice elsewhere. I do not upload customer lists to Google, I do not sell this data, and I do not use it to make any decision about you as an individual — I look at it in aggregate, to decide which adverts are worth paying for. Arriving here from an ordinary search result rather than an advert sets these cookies too, but there is nothing for them to attribute.

These analytics and advertising cookies are set when you arrive rather than after a consent prompt. If you would rather not be counted, you can block cookies for this site in your browser settings, use private browsing, turn off ad personalisation in yourGoogle account settings, or install Google'sAnalytics opt-out add-on, which stops the measurement working across every site that uses it. Any of those will keep you out of the numbers entirely, and nothing on this site behaves differently if you do.

Pages carrying the booking calendar load it from Cal.com, which may set its own cookies when the calendar is displayed. Fonts are served from this site rather than a third party, so no data goes to a font provider.

Who else processes your data

I do not sell your data or share it for anyone else's marketing. I use a small number of service providers, each of which processes data only on my instructions:

  • Netlify — website hosting and server logs.
  • Formspree — delivers contact form submissions to my inbox.
  • Cal.com — appointment scheduling.
  • Google (Analytics and Ads) — measures how the site is used and which adverts lead to an enquiry, as described above. Google may process this data outside the UK.
  • My email provider — stores our correspondence.
  • WhatsApp (Meta) — only if you choose to message me there.

I may also disclose data where I am legally required to, for example in response to a valid court order.

Transfers outside the UK

Netlify, Formspree, Cal.com, Google and WhatsApp are based in the United States, so your data may be processed outside the UK. Where that happens I rely on the UK International Data Transfer Addendum, the UK Extension to the EU-US Data Privacy Framework, or another safeguard permitted under Article 46 of the UK GDPR, so that your data keeps essentially the same protection it has here.

How long I keep it

  • Enquiries that do not become work: up to 12 months, then deleted.
  • Client records and correspondence: for the engagement and 6 years afterwards, which is the period for bringing a claim under the Limitation Act 1980 and broadly matches HMRC's record-keeping requirements.
  • Session recordings: deleted 12 months after the engagement ends, or sooner if you ask.
  • Server logs: retained by Netlify on their standard schedule, typically around 30 days.
  • Analytics data: event and user data is retained in Google Analytics for 14 months, after which it is deleted automatically. Aggregate reporting continues to work beyond that point.
  • Advertising data: the _gcl cookies expire after at most 90 days. Google holds click and conversion data on its own schedule under its advertising terms, which I do not control.

Your rights

Under the UK GDPR you have the right to:

  • be told how your data is used, which is what this notice does;
  • ask for a copy of the personal data I hold about you;
  • have inaccurate data corrected;
  • ask me to delete your data, in the circumstances the law allows;
  • ask me to restrict how I use it while a concern is resolved;
  • receive data you gave me in a portable format, or have it sent to someone else;
  • object to processing I carry out on the basis of legitimate interests; and
  • withdraw consent at any time, where consent is the basis I am relying on. Withdrawing consent does not affect anything done beforehand.

Use the contact form to exercise any of these. Doing so is free, and I will not treat you any differently for asking.

Complaints

If you think I have handled your data badly, please tell me first so I can put it right. You also have the right to complain directly to the Information Commissioner's Office, the UK's data protection regulator:

Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Helpline: 0303 123 1113
ico.org.uk/make-a-complaint

Children

This service is for working adults. I do not knowingly collect data from anyone under 18, and I do not coach children.

Changes to this notice

If this notice changes materially I will update the date at the top and, where the change affects how your data is used, tell you directly.